Privacy Policy

1. Who we are

blackericemanuelshorts (“we”, “us”, “our”) operates the website blackericemanuelshorts.com, offering premium shorts and related accessories. We are committed to respecting your privacy and protecting your personal information.

Organization: Black Eric Emanuel Shorts, 245 Lafayette St, Suite 4B, New York, NY 10012, US. Email: [email protected]

2. Scope

This Privacy Policy applies to information we collect when you access our website, place an order, create or use an account (if available), subscribe to communications, contact us, or interact with us through third‑party platforms that link to this policy.

3. Information we collect

3.1 Information you provide

Account and profile details (name, email, password).
Order and delivery details (billing/shipping address, phone number).
Payment details (handled by payment processors; we typically receive only limited information such as payment method and status, not full card numbers).
Communications (emails, messages, support requests, reviews).
Preference data (wish lists, size, notification preferences).

3.2 Information collected automatically

Device and usage data (IP address, browser type, device identifiers, pages viewed, time on page, referring/exit pages).
Approximate location (derived from IP address).
Cookie and pixel data used for essential site functionality, analytics, and marketing.

3.3 Information from third parties

Payment confirmation from processors (e.g., success/failure, fraud risk signals).
Shipping and tracking updates from carriers.
Advertising and analytics partners providing aggregated or interest-based insights.
Identity or address verification services to prevent fraud.

4. How we use information

Process and fulfill orders, provide customer support, and manage returns.
Operate, maintain, and improve our website, products, and services.
Personalize your experience (e.g., recently viewed items, saved preferences).
Send transactional messages (order confirmations, shipping updates) and—if you opt in—marketing communications.
Detect, investigate, and prevent fraud, security incidents, or illegal activities.
Comply with legal obligations and enforce our Terms & Conditions.

Legal bases for processing (EEA/UK): performance of a contract, legitimate interests (e.g., site security, service improvement, and marketing where permitted), consent (e.g., cookies/marketing where required), and legal obligations.

5. Cookies and similar technologies

We use the following categories of cookies and similar technologies:

Strictly necessary: enable core functions such as checkout, authentication, and fraud prevention.
Performance/analytics: measure traffic and usage to improve the site.
Functional: remember preferences like language or region.
Advertising/retargeting: deliver relevant ads and limit ad frequency.

Your choices:

Browser controls: you can block or delete cookies through your browser settings; core features may be impacted.
Consent tools: where required, we display a consent banner allowing you to manage cookie preferences.
Opt-outs: for some analytics/ads, see Section 6.

6. Analytics, ads, and social tools

We may use analytics (e.g., Google Analytics) to understand site usage and advertising tools (e.g., ad networks and social platforms) to deliver and measure ads. These partners may set their own cookies or receive limited information from your browser.

Opt-out resources (where available):

Google Analytics: https://tools.google.com/dlpage/gaoptout
Digital Advertising Alliance: https://optout.aboutads.info
Network Advertising Initiative: https://optout.networkadvertising.org
YourAdChoices for mobile: device Settings > Privacy/Ads (varies by device)

We do not sell personal information in the conventional sense. We may share information with:

Service providers: payment processors, hosting, analytics, customer support, email/SMS vendors, and security tools.
Logistics partners: warehouses, fulfillment providers, and carriers.
Advertising and social partners: to deliver or measure ads, where allowed by law and your settings.
Fraud prevention and risk management providers.
Professional advisors and authorities when required by law or to protect rights and safety.
Business transfers: in connection with a merger, acquisition, or asset sale (your information may be transferred as part of that transaction).

8. Payments and shipping

Payments are processed by third‑party providers (for example, card processors or digital wallets). We do not store full payment card numbers on our servers. Shipping is fulfilled via third‑party carriers, who receive only the information needed to deliver your order and provide tracking.

9. Data retention

We retain personal information for as long as needed to provide services, comply with legal obligations (e.g., tax and accounting), resolve disputes, and enforce agreements. Retention periods vary by data type and context; when no longer needed, data is deleted or anonymized.

10. Security

We employ technical and organizational measures designed to protect personal information (e.g., encryption in transit, access controls). However, no method of transmission or storage is fully secure; we cannot guarantee absolute security.

11. Children’s privacy

Our website is not directed to children under 13, and we do not knowingly collect personal information from children. If you believe a child has provided personal information, contact us so we can delete it. Residents in certain regions (e.g., California) must be at least 16 to consent to some data practices.

12. Your privacy rights

Your rights depend on your location and applicable law. Subject to limitations, you may have the right to:

Access and obtain a copy of your personal information.
Correct inaccurate or incomplete personal information.
Delete personal information.
Object to or restrict certain processing, including direct marketing.
Withdraw consent where processing is based on consent.
Port data to another service (when technically feasible).

To exercise rights, see Section 16 (Contact us). We may need to verify your identity and request additional details to process your request.

13. Regional notices (US/EU/UK)

California (CCPA/CPRA)

Categories collected: identifiers (e.g., name, email, IP), commercial information (orders), internet activity (usage data), approximated geolocation, and inferences (preferences).
Sources: you, your devices, service providers, and partners.
Purposes: as outlined in Section 4.
Disclosures: to service providers and partners as described in Section 7.
Sale/Sharing: we do not sell personal information for money. Some advertising and analytics arrangements may constitute “sharing” or “selling” under state laws; you can opt out by contacting us or adjusting cookie preferences where offered.
Rights: know, access, correct, delete, portability, limit use of sensitive data (if collected), and opt out of sale/sharing. We will not discriminate for exercising rights.

EEA/UK (GDPR)

Controller: Black Eric Emanuel Shorts (details in Section 1).
Legal bases: contract, legitimate interests, consent, and legal obligation (see Section 4).
International transfers: when we transfer data outside your region, we rely on appropriate safeguards (e.g., standard contractual clauses) or other lawful mechanisms.
Supervisory authority: you may lodge a complaint with your local data protection authority.

14. Do Not Track

Some browsers offer a Do Not Track (DNT) signal. Our site currently does not respond to DNT signals. You can use the controls listed in Sections 5 and 6 to manage cookies and interest‑based advertising.

15. Changes to this policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top reflects the latest revision. Material changes will be posted on this page and, where appropriate, communicated to you.

16. Contact us

If you have questions, want to exercise your rights, or wish to opt out of certain data practices:

Email: [email protected]
Mail: Black Eric Emanuel Shorts, 245 Lafayette St, Suite 4B, New York, NY 10012, US
Contact form: blackericemanuelshorts.com/contact.html

For requests relating to access, deletion, correction, or opting out of sale/sharing, please include your name, the email used on our site, your region, and the request type.